In a bold move to revitalise Munich's city center, MINI and cultural innovators Lovecraft have joined forces to transform unused spaces into vibrant and inspiring places. And on Friday, 02.09.2023 was a momentous occasion …
Read MoreEarlier this month we revealed our ellectric sessions taking place at SHIFT Mobility on September 2 in Berlin. As its only less than two weeks to go, we now would like to present you the inspiring partners and speakers of our …
Read MoreLast September, despite COVID, we got to put on our first ever ellectric sessions as part of the SHIFTx mixed reality event. In those two panels, titled “elle is driving a new perspective,” and “design is shaping the future …
Read MoreWe already wrote about this incredible installation by Porsche in our recent article about our Milan Design Week favourites, but this particular project deserved its own moment in our spotlight. Porsche’s “The Art of Dreams” …
Read MoreThe iconic Grand Hotel Villa d’Este is celebrating its 150th season with the Concorso d’Eleganza 2022 at the end of the month, where the BMW Group Classic will be presenting around fifty of the most beautiful and fastest automobiles …
Read MoreSHIFT Mobility and pressrelations released on March 30 the results of a comprehensive study on the megatrends in Future Mobility to an exclusive audience at Berlin’s famous Borchardt. The study, ‘MIND-SHIFT …
Read More“elle is driving a new perspective” – what does it mean? The mobility industry is still dominated by men and hence mobility is not gender neutral. As we know women pay attention to other features …
Read Moreellectric is getting a new format – ellectric goes SHIFT Mobility. We are agenda- and trendsetter, so is SHIFT. And that's exactly why we are partnering. Future mobility in a groundbreaking new format …
Read MoreOn the 8th and 9th of July, we visited the Volvo Studio Ulm. We talked with Olaf Meidt, Head of Press and Public Relations Volvo Cars Germany about the sustainability strategy and measures of Volvo …
Read MoreOn 17. + 18. June 2021, for the first time, the new mobility convention HEY/HAMBURG powered by Handelskammer Hamburg and SHIFT mobility brought together the leading minds from business, politics and research …
Read MoreVolvo is distinctly aware that automotive companies have to contribute to the mitigation of climate change. Accordingly, they set themselves ambitious goals. By 2040 Volvo aims to be a climate-neutral company …
Read MoreDuring Paris Fashion Week, French premium car manufacturer DS Automobiles revealed its eco-conscious fashion collection in collaboration with emerging high-fashion brand EGONlab and London-based design …
Read MoreSTARTUP AUTOBAHN powered by Plug and Play is an open innovation platform that provides an interface between innovative tech companies and industry-leading corporations. The basis of the …
Read MoreLast week from the 13th until 15th of January 2020, the MBFW took place in Berlin. As part of its realignment, the MBFW changed its location to the Kraftwerk …
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